Online marketer Miva has agreed to pay Yahoo US$8 million and ongoing royalties to settle a patent infringement lawsuit over pay-per-click technology used in search result ads. Neither Yahoo nor Miva, acquired by FindWhat.com in 2003, disclosed terms of the royalty payments that are part of the settlement, announced on Monday in Miva's quarterly financial report. The agreement ends a three-year legal battle between the two companies. "We are pleased to have this behind us and eager to move forward," Craig Pisaris-Henderson, chief executive of Miva, said in a statement. Google agreed to settle a similar lawsuit a year ago. The search giant agreed to license Yahoo pay-per-click technology, as well as give Yahoo 2.7 million shares of its common stock to settle the patent infringement lawsuit and another dispute related to Yahoo's right to buy shares in Google. "This patent has now been battle-tested in two litigations, both of which resulted in other companies deciding it was in their best interest to take a licence of these patents," Joseph Siino, vice-president of intellectual property at Yahoo, said in an interview.

Posted by GEN-ERIC at 12:18:58 am into the following categories: In The News

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